I had the opportunity to work with the Soaps By Hailey CEO on developing a cohesive family of labels for their new packaging launch in 2020. I developed two major families of labels based on the types of containers being used for the new line. The goal with this packaging was to create a brand standard for the company that they could use for several years into the future.
All photography is curtesy of Mary Frost.
Family #1 features labels for all bottled products.
Family #2 features labeling for all product in containers with a clear front and back.
